Group hails FG’s plan to grow creative sector into $100bn industry

By Tosin Brown

The Tinubu Media Volunteers (TMV) have applauded the various initiatives planned by the federal government to expand the Nigerian creative sector into a $100 billion industry by 2030.

In a statement signed by the group’s Chairman, Chukwudi Enekwechi, and Secretary, Sunday Shedrach Gyungoun, TMV stated that their initiative aligns with the efforts of President Bola Tinubu’s administration to build a $1 trillion economy.

“We note that the Minister of Arts, Culture and Creative Economy, Barrister Hannatu Musawa, has introduced several measures to achieve this objective,” the statement said.

“Central to this plan is the formulation and implementation of robust policies and the fostering of strategic partnerships aimed at creating significant economic growth across the creative industry landscape.

“It is also encouraging that the plan includes ensuring that players and stakeholders in the cultural and creative economy value chain have access to the $100 billion market share projected by the Bola Tinubu administration.

“We also acknowledge that the Nigerian creative industry has become a global brand, with musicians and performers making waves worldwide. Artists like Rema, Davido, Burna Boy, Flavour, Wizkid, Asake, and many others are elevating Nigeria’s reputation on the global stage.

“We are pleased that the Nigerian government has ambitious plans to grow the entertainment industry to a $100 billion sector by 2030. This will, in turn, increase the country’s Gross Domestic Product (GDP).

“It will also create jobs for many Nigerian youths, providing them with opportunities to showcase their talents to a global audience. The Nigerian entertainment sector has immense potential, and the Tinubu administration’s vision to support the aspirations of Nigerian youth is commendable.

“Furthermore, the plan to establish Nigeria as Africa’s creative industry hub will attract significant foreign direct investment, bringing numerous benefits to the Nigerian economy. We commend Barrister Musawa for her vision to channel the energy of Nigerian youth into the creative industry, which will help harness their potential for profitable gains.

“In addition to attracting more participants into the industry, this initiative will also boost technological advancements within the sector. All of these efforts align with President Tinubu’s manifesto and the Renewed Hope agenda, offering Nigerian youths limitless opportunities to utilize their God-given talents positively. We believe that this ambitious vision is achievable and not merely a pipe dream.

“We also see the decision by the Tinubu administration to name the National Arts Theatre in Iganmu, Lagos, after Nobel Prize Laureate Professor Wole Soyinka as another way of supporting the creative industry and encouraging young people to engage creatively in the sector.”